We inspire millions of children
 Every day. Across Europe.

Colourful, exciting, high-quality

Schwager & Steinlein offer a wide range of colourful children’s books for girls and boys aged 12 months to 10 years old. They include board books for little hands, puzzle and picture books, exciting stories for reading aloud, colouring and sticker books, educational books for nursery, starting-to-read books and nonfiction books for primary schools.

All are of the highest quality and attractively designed, thereby meeting children’s needs for both knowledge and entertainment – perfect childhood companions, whatever the stage of a child’s development. Supported by major international licence partners and more than 50 strong brands, our books prepare boys and girls for the future.

Printed, digital – and always popular

The range of featured characters in our children’s books extends from Max and Moritz to Hello Kitty, from Hansel and Gretel to Benjamin the Elephant. Our programme combines the tradition of one of the oldest German children’s book publishers (founded in 1909 in Franconia) with the multimedia world of the 21st century: many of our books are also available as e-books.

These can be read today as they used to be read: under the blankets in bed, on the back seat of the car, in the children’s bedroom, alone, in pairs, with mum, dad, grandmother, grandfather… wherever and whenever you want. Created by a highly professional publishing team working in collaboration with authors and illustrators, the books use words and pictures based on the latest educational findings and contemporary speech.

We are committed to these values

Our books are fun and they arouse curiosity. They are committed to the values of responsibility, community, mutual appreciation and respect. Through our books we are determined to bring children into contact with education and entertainment at as early a stage as possible and thus promote life-long learning, equal opportunities and cultural participation.

All over the world

Our books are available in more than 38 European countries, in bookstores as well as discount stores, where they are sold in large quantities in weekly promotions, supported by the sales concept of international trading groups. First-class-quality products can therefore reach all families, including those whose access to education is in other ways hampered.

Dominik Acquistapace
Sales Manager for Book Shops in D/A/CH, Foreign Sales Manager
Emil-Hoffmann-Str. 1
50996 Köln

Your point of contact for book shops and mail order in Germany, Austria, Switzerland


Sales manager for the Netherlands and Italy.

Jan Scherberich
Sales Manager for Large Retailers / Food retailers
Emil-Hoffmann-Str. 1
50996 Köln

Your point of contact for large retailers, specialist retailers, food retailers in Germany, Austria and Switzerland

Heike Rahm
Publisher at large Schwager & Steinlein
Emil-Hoffmann-Str. 1
50996 Köln
Your point of contact for Schwager & Steinlein
Visit the Schwager-&-Steinlein Website

From the Schwager & Steinlein publication catalogue

Cover des Buches „Wendy Rätselspaß“
Cover des Buches „Wendy Malbuch “
Cover des Buches „Mein Malbuch - Schiff“
Cover des Buches „Mein Malbuch - Schmetterling“
Cover des Buches „Lernen und Üben - Kindergarten (mit Belohnungsstickern)“
Cover des Buches „Erstes Zeichnen für Kinder ab 3 Jahren“
Cover des Buches „Mein Fingerabdruck-Stempelbuch“
Cover des Buches „Bastelbuch für Kinder ab 2 Jahren“
Cover des Buches „Puzzlebuch Tiere“
Cover des Buches „Verkehrsschule für Kinder“